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At BEA’s IDPF Digital Book Conference: Youth Reading – Or Not
“How many of you think of your customers sitting in a chair reading a book?” Bookigee founder and CEO Kristen McLean got a goodly show of hands with that question as she opened her session on youth...
View ArticleAge, Surveys, And Income: The Authors Guild’s View
‘Only One Piece Of The Puzzle’ Subsequent to our report on the Authors Guild’s release of results from its 2015 Member Survey, I’ve invited the Guild to provide some interpretation of how it sees the...
View ArticleNielsen’s #KidsBookSummit: Nobody Said YA Books Aren’t For Teens
When The Medium’s Message Gets Rough It was an odd turnabout in the annual Nielsen Children’s Conference. Led by Kristen McLean—among the most respected people in the business of quantifying and...
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